The Udder Blog

Is the Right HR Tech Vendor Missing from Your Shortlist?

Written by Mat Michta | Oct 26, 2026, 8:44:07 AM

Most shortlists come together in much the same way, and it usually starts with a quick conversation. You ask a peer what they use and how they're finding it. You flick through an analyst report, run a few searches, and make a note of the names you keep seeing from one page to the next. Before long there are five vendors lined up on a slide, and just like that, the selection process has started.

What rarely gets asked is the quieter question: who isn’t on the list?

How shortlists usually get built, and where the blind spots are

Each of the usual routes is reasonable. Each also has a limit.

  • Peer recommendations. Valuable, but a peer’s best fit reflects their size, structure and priorities, not yours.
  • Analyst reports and rankings. Useful for orientation. They assess the market against broad criteria, which may not weigh what matters most to you, such as payroll in specific countries or a largely frontline workforce.
  • Search and advertising. These show who is most visible, which is not the same as who fits best.
  • Existing relationships. Familiarity is comforting, and it can quietly narrow the field before the evaluation has begun.

None of these is wrong. The risk comes from leaning on one or two of them and defining requirements afterwards.

Why a missing vendor is so hard to spot

You can’t see what you never evaluated. If the best-fit platform never reaches the shortlist, nothing in the process will flag it. The demos go well, the scores look sensible, and the team chooses the strongest of the options it saw.

It also gets harder over time. The market keeps changing, with new entrants, specialist platforms and suites adding modules, so a list built from last time’s knowledge can be out of date before it is written.

What a stronger shortlist looks like

  • Requirements first, names second. Write down what you need before any vendor is named: scope, countries, headcount, workforce type, the systems involved and your must-haves.
  • Cast wide, then narrow. Start with a long-list that covers different types of solution, such as suites and specialist platforms. Then use a structured RFP to narrow it to a targeted shortlist.
  • Make the route visible. Every vendor should be on the list because it meets stated requirements, not because it replied first or was already familiar.

6 questions to sense-check your shortlist

  1. For each vendor, which of our must-have requirements got it onto the list?
  2. Did any vendor make the list mainly because we already knew it?
  3. Does the list include more than one type of solution?
  4. Could we explain to leadership exactly how this list was built?
  5. Is there a vendor working in our space that we haven’t looked at, and do we know why?
  6. Do we know which modules each platform actually offers, and where something isn’t covered natively, how it would integrate with the systems we already use?

If any of these are hard to answer, the shortlist may be narrower than it looks.

Where independent support helps

Building a wide, requirements-led long-list takes market knowledge and time, and both are in short supply for most HR teams. This is one of the things Udder’s Vendor Selection service is designed to do. We build the long-list from your requirements, run the RFP to create a targeted shortlist, and keep the comparison structured and objective. We are independent and have no software to sell.

Your input still shapes every stage, from confirming requirements to reviewing responses and scoring vendors. The difference is that the market research and the structure are carried alongside you.

Where to start

The simplest first step is the one that makes every later step better: writing down what you need before you look at who offers it.

Our free Requirements Starter Template (an editable Excel workbook) helps you capture the business context, scope, systems required and requirements, each scored Must have, Should have, Could have or Won’t have. Your long-list then starts from what you need, not who you know.


Choose With Confidence.